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Process more orders, manage more customers, and enforce pricing rules automatically, with less effort from your team.
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Manage high order volumes efficiently with clear order statuses, customer visibility, and streamlined workflows.
“We’re able to manage more for production than ever before because we can see what’s going on. For example, if a designer shipped $68,000 for the month, but they had return authorizations requested, we can calculate the metric of failure or success for quality control as well.”
Centralize wholesale ordering in a secure, self-service B2B portal. Let customers log in, browse approved products, place orders, view order history, and reorder in seconds.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
Create multiple price lists, discounts, and promotions based on customer tiers, agreements, or regions. Apply different payment terms (prepaid, Net 30/60/90) per customer or group, automatically.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
Import and manage hundreds to thousands of wholesale customers. Assign them to sales reps or group accounts. Control how each customer interacts with your catalog.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
Decide exactly which products, categories, or brands each customer can see. Organize large catalogs with variants, filters, and search so customers and reps find what they need fast.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
Track sales performance by product, customer, and sales rep. Get visibility into what’s selling, which rep is performing, and where margins are being made or lost.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
Give sales reps their own portal and mobile app to place orders on behalf of customers, manage accounts, and operate independently. Without relying on post-order edits.
“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.”
We enforce SSL/TLS, conduct monthly security audits, enable 2FA for admin users, restrict API access by IP, and more.
We currently support 10+ website languages: English (US & UK), Simplified Chinese, Danish, Dutch, Finnish, French, German, Italian, Portuguese, and Spanish.
We’re a platform built by B2B eCommerce experts who are an email away, 24x7.
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“Integrating with Quickbooks Online has saved me a lot of time in terms of the invoicing side, which means that I’m able to get payments five days sooner.”
“Being one of the first to get set up with the Veeqo integration was very valuable; I was able to work with the B2B Wave support team to get the functionality we needed built into the integration.”
Have a very specific need? We can help you set up custom integrations through our API or Zapier.
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No. B2B Wave runs in a regular web browser. Customers and reps log in from any device—desktop, tablet, or phone—without downloading anything or learning a complex system.
No. You can import customers, products, pricing, and rules in bulk. Our team helps during the trial, and many wholesalers complete imports themselves using spreadsheets they already maintain.
That’s exactly what B2B Wave is built for. You can set customer-specific pricing, discounts, product visibility, taxes, and approvals once, and the system enforces them automatically on every order.
No. Wholesalers typically move faster because orders come in complete and validated. There’s no re-entry, no manual price checks, and far fewer corrections.
Yes. Those tools work until the volume increases. B2B Wave replaces scattered workflows with one portal where orders, pricing, customers, and reps all operate from the same rules.
No. B2B Wave connects with your existing tools so orders don’t need to be re-entered. This reduces accounting clean-up and inventory mismatches.
Yes. You control exactly what reps can see and do. They place orders using the same pricing and rules as customers, so orders are accurate before they reach operations.
No. Most wholesalers adopt B2B Wave to avoid hiring more people as volume grows. It removes manual work early, so operations stay manageable as you scale.
Most wholesalers go live within a few weeks. You can start small: key customers, core products, and expand without reworking your setup later.
That’s exactly why many wholesalers start with the free trial. You can see how many hours, errors, and back-and-forths it removes before committing.
Most wholesalers adopt B2B Wave to avoid ongoing costs elsewhere: manual order processing, error correction, and additional hires.
Orders come in clean, complete, and ready. No daily firefighting.
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